Monday 30 June 2008
Tell Me Exactly What You Can Do For People
When people ask what you do, what do you tell them? You probably launch into a long story about what Coaching is, or the history of your method of therapy. And if you listen carefully you can hear them snoring…
Either that or you’re just too wishy washy. “I help people feel better” or “I can help you fulfil your potential”. Uh…ok.
What that question really translates into is “I have this horrible problem and I want to know if you can take it away!” They need to know specifically what problems you deal with and when you can take it off their hands. Start to think about what problems are they having right now? What’s stressing them out right now?
Action Step
Write down 9 things you know you can do for people. 9 results, benefits, problems you can solve for them, situations you can help them get out of.
At www.FullPractices.com we have articles galore on how to “laser” your language so prospects instantly “get” what it is that you do.
Coming Up Next
Why running your Practice should never be JUST about the money.
Either that or you’re just too wishy washy. “I help people feel better” or “I can help you fulfil your potential”. Uh…ok.
What that question really translates into is “I have this horrible problem and I want to know if you can take it away!” They need to know specifically what problems you deal with and when you can take it off their hands. Start to think about what problems are they having right now? What’s stressing them out right now?
Action Step
Write down 9 things you know you can do for people. 9 results, benefits, problems you can solve for them, situations you can help them get out of.
At www.FullPractices.com we have articles galore on how to “laser” your language so prospects instantly “get” what it is that you do.
Coming Up Next
Why running your Practice should never be JUST about the money.
How To Get Clients tips for the struggling Life Coach or Therapist
Welcome to the Coach & Therapist Marketing Strategy Blog - I’m really glad you’ve joined us and look forward to sharing with you practice building and client attraction tips.
This is going to be fun! And profitable :-)
You and I both know that we’ve all got too much on our plates already. You, like me, already have way too many emails to read and websites bookmarked to come back to later. So each of the entires on here will be short, sharp and to the point. Immediately useful, “hot to” action steps. No fluff, just meaty content.
I look forward to helping you make your annual income your quarterly income.
Take care,
Jonathan Clark
P.S. If you’d like a complete step by step programme to grow your practice, even if you hate “all that marketing stuff”, you can join us at www.FullPractices.com.
This is going to be fun! And profitable :-)
You and I both know that we’ve all got too much on our plates already. You, like me, already have way too many emails to read and websites bookmarked to come back to later. So each of the entires on here will be short, sharp and to the point. Immediately useful, “hot to” action steps. No fluff, just meaty content.
I look forward to helping you make your annual income your quarterly income.
Take care,
Jonathan Clark
P.S. If you’d like a complete step by step programme to grow your practice, even if you hate “all that marketing stuff”, you can join us at www.FullPractices.com.
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